DeSmog Canada is dedicated to making complex energy and environment news accessible to Canadians and shining a light on critical, under-reported stories.
To achieve this mission, we look to work with reporters who have strong journalism backgrounds and in-depth knowledge of the energy and environment beat. Our reporters are wary of dogma and passionate about advancing constructive conversations.
DeSmog Canada eschews traditional he said/she said journalism in favour of “I said then, I say now” journalism. We encourage our journalists to deeply interrogate a topic and share their journey with readers.
Before pitching, please subscribe to our weekly newsletter and follow our work closely for at least a month to get a sense of style, tone and content. Please also be sure to review our Code of Ethics.
What We Look for in a Pitch
We welcome pitches for stories up to 1,500 words, as well as video and photo proposals. Please include one paragraph about who you are and at least two pieces of previously published work with your pitch.
Beyond that, we look for pitches to answer the following questions:
- How does your story either advance a constructive conversation on an issue or shine a light on a story that’s being overlooked by other media outlets?
- Has this story been told before or are you proposing to tell a story a different way than it has already been told? If the story has been covered before, please detail where and when it was published and how your story will be different.
- How will your story help readers make sense of what’s really at play?
- How does your story question prevailing narratives?
- Why tell this story now?
- What is your experience with similar stories and with the subject matter?
- Are there any multimedia elements to this story?
- What is your timeline?
If your pitch is accepted, you will be expected to provide sources for all statistics, studies, etc. and contact information for all interview subjects for fact-checking purposes.
We pay competitively and work with some of the best energy and environment reporters in the business.
Please send your pitches to firstname.lastname@example.org